August 2018

Silverstone WEC

Pro-Seat international equipped Teams and drivers complete a unique ‘Clean Sweep’

Dominating in every class on the grid winning in all competing classes, Pro-Seat equipped drivers provide us with a worlds-first result.

A special mention goes to Rebellion with their first overall P1 victory, well deserved and coming at our ‘home’ circuit is very sweet.

copyright Rebellion Racing 2018

BTCC Rockingham 2018

Pro-seat international equipped drivers dominate all three races on this demanding circuit.

Congratulations to Adam Morgan, Ash Sutton and Chris Smiley on a unique BTCC result for Pro-Seat International.


Well it has been a busy year so far.

Le Mans 2018 proved to be our most successful event to date multiple class winners using Pro-Seat colloid technology to keep them safe and comfortable Thank you once again to all our loyal customers.

Special mention of our friends at Rebellion Racing a truly wonderful result !!!

At the end of a strong race, Team No. 3 REBELLION Racing finishes third overall and first Team non-Hybrid. The REBELLION R-13 No. 1 finishes fourth overall.

Saturday, June 16th at 3:00 pm, the start of the 86th 24 Hours of Le Mans is given by Rafael Nadal. Both REBELLION R-13 No. 1 and No. 3 start respectively P3 and P5. The first race event came in the first lap with a contact between car No. 1 and the Dragonspeed car No. 10. The front of the R-13 car came off and Lotterer was forced to return to the stand urgently. André Lotterer came out P10 and engaged a crazy rise in the classification. Thomas Laurent started a battle in the first half-hour with Stéphane Sarrazin driving SMP Racing No. 17.
In the first hour of the race, Thomas Laurent confirmed his third position still in the fight with SMP Racing. André Lotterer quickly catched up and passed P8 then P6 one hour later. The first double change came at 2:30 of race with the entries of Mathias Beche and Bruno Senna. As soon as they enter the track, Both REBELLION drivers competed for the long-awaited third place with SMP Racing No. 17. The next drivers Neel Jani and Gustavo Menezes did the same, alternating between third, fourth and fifth positions overall. Back at the wheel, Lotterer and Laurent took their positions as non-Hybrid leaders. An outing of SMP Racing No. 17 in the eighth hour prevente them from catching both Toyota Gazoo Racing cars. A new race started between the Japanese Hybrids and both Swiss cars. The Toyotas, with several laps ahead were never be overtaken by the R-13 cars alternating between third and fourth positions. The race continued until Sunday, June 17th at 3:00 pm where the REBELLION No. 3 crossed the finish line in third position of the general classification and first non-Hybdrid.

The 24 Hours of Le Mans were once again amazing. Both REBELLION R-13s finished at the positions they were originally assigned.
Next FIA WEC Super Season meeting on August 19th for the 6 Hours of Silverstone!

Bart Hayden, Team Manager :
“We were a bit worried on the first lap because of the contact. But we got back and fixed it really fast. It was a good fight with the SMP Racing car. Then they had some trouble with a crash. I think we did the best we could.”

Calim Bouhadra, Vice President of REBELLION:
“It’s a great victory but we could not do better. We are happy for the team and for the work of our partners Oreca and Gibson. They did an incredible job with the time we had been given. As a reminder, we received the car at the Prologue. We are winners of this race now I think there is great lesson to be learned from the ACO and the WEC on what they expect from a private team like ours for the future. I think there are big decisions to make from them. Otherwise, we will know how to take them.”

Gustavo Menezes, #3 driver:
“This was an incredible result. After all the work, the Team, the mechanics, the engineers, everyone did a magical job to keep this car as good as possible. It was a very stressful race. It’s a tough situation because we were not really in competition with Toyota but there was only one step to the podium for the others. Mathias and Thomas did an incredible race. We had some problems on track but we could keep this third position until the end of the race. This podium was very magical it was amazing to see thousand of people around us.”

Thomas Laurent, #3 driver:
“Super race, it’s nice to bring a new Le Mans trophy this time in LMP1 Privateer. Both Toyota were really untouchable on this circuit and the rule was that they were even more untouchable. I’m happy with the result we did what we all wanted: bring back both cars third and fourth of the general. I think we learned a lot, we stopped a lot for small technical and electronic problems. We will come back stronger for Le Mans 2019 and we will already be stronger for Silverstone.”

Mathias Beche, #3 driver:
“The main goal has been achieved: we have both cars in good condition at the end of the race. Third and fourth, it is a great result for the team a great reward for mechanics and engineers who have worked hard on this project for months. Without them none of this would be possible. Finishing was for us something important, finishing on the podium even more if we would have liked to finish much higher. It’s a great reward. I thank both technical teams especially my two teammates who have done a great job. I am extremely happy with this result because our crew proved that we had our place in this car and we are a very nice trio. I can not wait for more! But now rest and enjoy this moment!”

André Lotterer, #1 driver:
“The race went well. We had some problems at the start with the front of the car that forced us to come back very early to the stand. The goal was to be present in case the Toyota No. 7 and No. 8 make a mistake. In the end, we still managed to make a podium with the other car, which is really a great performance. We were really the best non-hybrids. The job was well done. On the other hand I am a little disappointed about the WEC and the ACO concerning the EOT. They pulled us out of power, I do not know what fear they might have. Maybe that will change.”

Bruno Senna, #1 driver:
“It was a tough race for us. We pushed really hard both cars. It is very important to finish the 24 Hours of Le Mans with both cars on top. It is a new car and it’s really important for the Team. It is unfortunate for the podium but I am really happy for the sister car and I hope we will get our own podium soon!”

Neel Jani, #1 driver:
“First of all, I think we can be proud of the Team. We finished the race, both cars crossed the finish line. P3 and P4 were the maximum positions we could do, the Toyota cars were too far. Then, during these 24 Hours we were able to accumulate many positive things in terms of car information for next year. Now we only have to be better. We really want to make people feel what we are feeling right now. We learned, let’s learn again to be even better.”

General classification – 24 Hours of Le Mans 2018

P1 – Toyota Gazoo Racing #8 (3:17.658) – S. Buemi, J. Nakajima, F. Alonso
P2 – Toyota Gazoo Racing #7 (3:17.980) – M. Conway, K. Kobayashi, J. Lopez
P3 – REBELLION Racing #3 (3:20.316) – T. Laurent, M. Beche, G. Menezes
P4 – REBELLION Racing #1 (3:20.046) – A. Lotterer, N. Jani, B. Senna


Already very busy with multiple orders from all over the World

Congratulations to Action Express upon winning

The Daytona 24 hour race.

Amazing result for all three drivers

Filipe Albuquerque, of Portugal, celebrates after winning the IMSA 24-hour auto race at Daytona International Speedway, Sunday, Jan. 28, 2018, in Daytona Beach, Fla. Photo: John Raoux, AP / Copyright 2018 The Associated Press. All rights reserved.

Also United Autosports for an amazing result so close to a podium.

Thanks to Fernando Alonso for making Daytona 2018 a very enjoyable experience

News for 2017

August – December

What an amazing season so far………….WEC P2 Jota leading all the way.

with thanks to Jean Michel Le Meur / DPPI


BTCC BMR winning everything in sight and set to do the same for a few years to come………….what goes around comes around.

Congratulations to Ash his very supportive team mates and of course Warren for his unnerving faith in good drivers and good products.

May and June

Well that was our busiest period in our 27 year history !!

Spa WEC, Red Bull Ring and Spa testing were so very busy we hardly stopped for anything else.

Our Porsche Supercup and Carrera cup customers kept us on our toes with multiple orders.

Le Mans 2017 was an epic with outstanding results from our customer teams and from our OE customers Porsche and AF Ferrari

JOTA sport Jackie Chan/DC Racing were way ahead in the LMP 2 results almost pulling off the most amazing result ever with a P2 car almost gaining the overall win……truly formidable work by them, the legend of car 38 lives on.


Busy, Busy with a wide variety of seat cushions being made all over Europe and the USA.

From Formula 4 to LMP 1 and 2


Pro-Seat introduces:

Custom Moulded Removable Protective Seat Cushions for FIA LMP1  LMP2 and LMP3 cars

Using our unique SOL Colloid technology it meets all current and proposed FIA Technical regulations and uses no foam material.

A foam is a substance that is formed by trapping pockets of gas in a liquid or solid. A bath sponge and the head on a glass of beer are examples of foams. In most foams, the volume of gas is large, with thin films of liquid or solid separating the regions of gas (Wikipedia)
A sol (colloid) is a suspension of very small solid particles in a continuous liquid medium. (Wikipedia)

If you require more information please contact:

News for  2016


What and end to the 2016 WEC season stunning results from our customers:

Nissan scored its fourth FIA World Endurance Championship LM P2 win in China with Signatech Alpine scoring Nissan’s fourth title from five attempts.



Busiest year in our 26 year history !!

Congratulations to all our successful customers:

Alpine Signatech  on winning WEC LMP2

JOTA on a magnificent ELMS Championship

ESM/KFC car on a truly amazing 2nd in the WEC 6hrs of Shanghai awesome driving from Sean, Antonio and Tom and terrific work from the team.



Amazing results for team BMR at Brands Hatch BTCC finale


Amazing driving skills from Pro-Seat equipped drivers Colin Turkington and Jason Plato breathtaking results and admirable teamwork.


Le Mans 2016 P2-crop24 hour support

2016 Le Mans clean sweep in LMP2 as all three top teams use Pro-Seat Colloid technology inserts

Congratulations to Signatech Alpine, G-Drive JOTA,  & SMP Racing

Le mans 2016 winners


Pro-Seat announced as the only official seat insert supplier to

Porsche Motorsport Carrera Cup & Supercup

It is a privilege and an honour to become the only officially recognised seat insert supplier to such a prestigious manufacturer and successful motorsport competitor.



Lewis Hamilton chooses Pro-Seat Colloid Technology Cushion

to drive at Barbados Festival of speed

The radical SR3RSX driven by Lewis Hamilton at BFOS now owned by Kevin Jeffrey and to be driven by Christian Jeffrey

The radical SR3RSX driven by Lewis Hamilton at BFOS now owned by Kevin Jeffrey and to be driven by Christian Jeffrey




Congratulations to G-Drive JOTA on the ELMS win at Silverstone 2016


Congratulations to RGR on the WEC win at Silverstone 2016

Silverstone 2016 WEC/ELMS Race weekend  saw a clean sweep for

Pro-Seat equipped drivers taking the top 5 places in both ELMS and WEC

Pro-Seat ©

The inventors of the Colloid Technology© ™ seat insert

 The most experienced seat insert manufacturers on the planet.

Making the worlds leading seat inserts with unique colloid technology©

 Since 1990

“The Seat Guys”  ©

Celebrating 26 years of making the original and best

Colloid Technology©Seat inserts 1990-2016

……………… sometimes imitated, but never bettered.

The Spectator No. 605, October 1714:  ‘Imitation is a kind of artless Flattery’.

    • Pro-Seat was established 26 years ago by owner Trevor Powell, when he perfected the materials and art of creating motorsport custom seat inserts…………………………………………. the original Bead Seat insert.
    • Since then Pro-Seat has developed the technology’ refined the methodology and offered an industry leading, bespoke fitting service, anywhere in the world. Our very fast turnaround, trackside fittings and immediate use is our trademark. No need for costly machining or long waits for seats to arrive.
    • The current lightweight colloid technology© ™ system is comprised of Pro-Seat’s unique enclosed sphere and resin matrix in a flexible bag, that is vacuum formed around the driver. It fills any gaps between the driver and the car creating 100% contact with the driver’s body on the inside and the vehicle chassis/seat shell on the outside. No need for any other materials as our system achieves a ‘perfect fit’ Never shrinks or expands & is inherently self fire extinguishing.
    • In addition the unique, soft but strong, compliance of the Pro-Seat insert, offers superior impact protection as any  impact force is dissipated across the body, as there are no pressure points which are often the cause of injuries.
    • Pro-Seat inserts are also able to improve driver performance as they prevent driver movement which results in fatigue. They can also improve not only the comfort of the driver but lead to better levels of chassis feedback, essential for those quick lap times.
    • The Pro-Seat inserts were approved for competition in 1992 following independent testing at an FIA approved testing facility, MIRA. They were also tested in 1996 by General Motors in the USA and are suitable for use in USA based Motorsport Championships. Our material appears on FIA Technical List No. 17.
    • Pro-Seat materials are all FR with self-extinguishing properties and do not give off toxic gasses if subjected to heat or burning, unlike other 2-part materials used often used by our competitors.
    • We now work in a joint venture with Corbeau Seats to produce the worlds most advanced seating package…………Safety through Innovation.